This Eid, NUWAE introduces its Eid Essentials Edit, a refined selection of versatile wardrobe staples designed to transition effortlessly from festive gatherings to everyday wear. Marking a significant chapter for the brand, the edit features NUWAE’s first ever Minimalist Abaya, now available in 5 unique colorways. Long recognised as an enduring symbol of modest fashion in the region, the abaya is reinterpreted through NUWAE’s minimalist lens – focusing on movement, form and subtle detail. Alongside the abaya, the edit brings together a series of unisex staples that balance cultural relevance with everyday practicality.
NUWAE Minimalist Abaya: Cut in a fluid, elongated silhouette, NUWAE’s newly launched Minimalist Abaya is designed to drape effortlessly over the body, with wide sleeves and a clean open-front construction that allows it to be layered easily over everyday essentials. Rendered in a palette of soft, neutral tones, the pieces focus on movement, proportion and subtle structure rather than embellishment. The piece is designed to take wearers from their work, to festive gatherings and late night conversations this Eid. Perfectly balanced and understated, this piece can be layered with other festive items to bring dimension and depth to any Eid look. Available in oud, milk, chalk, gum and mist, NUWAE’s Minimalist Abaya is priced at AED 400.
NUWAE Remedy Pants: Cut in a relaxed, straight-leg silhouette, NUWAE’s Remedy Pants fall cleanly from the waist, creating a fluid shape that moves naturally with the body.The elasticated waistband and discreet slit pockets add a laid-back softness to the otherwise structured form. Designed to be unisex, the piece is available with or without a gusset for enhanced comfort and a universally flattering fit. NUWAE’s Remedy Pants create an easy foundation for both elevated and casual looks this holy month. Available in Juni blue and Kumo Gray, NUWAE’s Remedy Pants are priced at AED 230.
NUWAE Shirtless Top: Named for its barely-there comfort, the NUWAE’s Shirtless Shirt is designed to feel exceptionally light and breathable. The absence of traditional shoulder seams allows the fabric to flow uninterrupted, enhancing the garment’s fluidity and effortless fit.The unisex piece features a relaxed V-neckline and wide, cropped sleeves, creating an easy silhouette that pairs well with a flowy pants, an abaya and accessories for the perfect Eid look. Available in Juni blue and Kumo Gray, NUWAE’s Shirtless Shirt is priced at AED 230.
NUWAE Hazmat Hoodie: A distinctive piece within the edit, the NUWAE’s Hazmat Hoodie brings together comfort, structure and subtle architectural design. Cut in a relaxed, boxy silhouette, the garment is defined by its cocoon-shaped hood, which creates a sense of privacy and anonymity. Perfectly stylish for Eid, the versatility of this piece takes wearers from Eid gatherings with family, to late night karak with friends during the festive period. Crafted with double-layered fabric, NUWAE’s Hazmat Hoodie is available for AED 190.
NUWAE Lightweight Maxi Jacket: NUWAE’s Lightweight Maxi Jacket is designed to bring effortless structure to everyday dressing. Defined by its elongated silhouette, the piece falls fluidly to the floor, offering full coverage while maintaining a light, airy drape. Crafted from a lightweight suiting twill, the fabric balances softness with subtle structure, making the garment the perfect layering piece for colder gatherings this Eid. The Lightweight Maxi Jacket is available in Egg and Jet and is priced at AED 495.
NUWAE’s Cape Jacket: Blending structure with fluid movement, NUWAE’s Cape Jacket offers a modern interpretation of a classic layering piece. Crafted from a lightweight fabric that drapes naturally from the shoulders, the versatile outer layer enhances rather than conceals, bringing presence and movement to even the most minimal ensemble. NUWAE’s Cape Jacket adds a level of sophistication and elegance to festive outfits this Eid. The Cape Jacket is available in blue, egg and jet and is priced at AED 350.
Designed to move effortlessly between celebration and everyday wear, NUWAE’s Eid Essentials offers a considered approach to festive dressing, one rooted in simplicity, versatility and quiet confidence. From the brand’s newly launched abayas to its signature wardrobe staples, each piece is created to be worn well beyond the occasion. The full Eid Edit is now available to shop on NUWAE’s website, while stocks last.



