Award-winning, homegrown premium children’s retailer, Elli Junior opens a flagship store at Dubai Mall. As the newest destination for sustainably produced handpicked brands, the beautifully designed outlet features a one-stop selection of high-quality toys, fashion, interiors, furniture, gear, and gifting items. Located on the mall’s second floor alongside the best children’s brands in the world, Elli Junior offers parents the ultimate shopping experience with products exclusively sourced from around the world.
Marking the brand’s second location in the UAE, this new store comes to life in a minimal, contemporary space spanning across 70 sq ft and allows customers to experience the brand’s Scandinavian aesthetic. In addition to offering the exclusive product range, their experienced team offers an unparalleled customer service always going above and beyond to support their customers make the best decision for their kids.
Noticing the gap in the market for sustainably produced, high-quality premium baby products, Elli Kasbi, launched Elli Junior as a distribution company in 2017 and as an e-commerce portal in 2019, and since then has grown the brand tenfold, with a mission to take the brand across GCC.
Visitors to the new store can also discover Elli Junior’s in-house high-quality, organic brand. The new Elli Junior store features a stunning display of over 4000 + kids’ products sourced from exclusive global brands. Commenting on this exciting milestone, CEO & Founder, Elli Kasbi states, “I truly believe that every child deserves the best start in life and Elli Junior is committed to giving the finest to new generations. Launching my new store in the world’s biggest mall is a dream come true and a tremendous achievement for our homegrown brand.”
With an environmental and sustainable approach to design, the store features functional and innovative baby products to make your parenting journey easier. Elli Junior also offers a full interior design service for anyone looking to design or rejuvenate their home nursery or children’s rooms.
Store timings: 10 AM – 12 AM
Address: Second Floor (near Dubai Aquarium & Underwater Zoo), The Dubai Mall
Contact: +971 58 826 1293
For more information on Elli Junior, you can visit: https://ellijunior.com/ or @ellijunior
