The wait is over. On Thursday, September 3, 2026, Apparel Group brand NEW YORKER celebrates the reopening of its store at Dubai Festival City following an extensive facelift.
With a fresh new look and an enhanced shopping experience, NEW YORKER is back at Dubai Festival City, bringing customers the hottest fashion trends and highlights of the season. The revamped store features the latest collections from NEW YORKER’s own brands, including FSBN, FB SISTER, SMOG, AMISU, BLACK SQUAD, ICONO, IQ, STUDIO 71, LUCKY ATHLETES and CENSORED, alongside a wide selection of accessories to complete every look.
FACELIFT CELEBRATION – SPECIAL OFFERS & OPENING HIGHLIGHTS
To celebrate the reopening, we’ve got some special discounts for you:*
AED 25 off purchases of AED 120 or more
AED 50 off purchases of AED 240 or more
AED 75 off purchases of AED 360 or more
But that’s not all: On reopening day, you can look forward to plenty of additional activities and highlights. A DJ will set the mood with a live set, making the reopening day a truly special experience. All visitors can also enjoy complimentary canapés and mocktails.
It also pays to be quick: On a first-come, first-served basis, the first 100 customers will receive a free accessory. And if you want to add a personal touch to your new favorite piece, you can have it customized right in the store: An embroidery machine will be available on reopening day for free personalization – with no minimum purchase required.
We are very excited to welcome you to our store at Dubai Festival City on September 3, 2026. If you’d like to get a first glimpse of the latest trends, head to www.newyorker.fashion for some inspiration.
NEW YORKER Store
Dubai Festival City
P.O. Box 49776
Dubai, UAE
Opening hours:
Monday – Thursday: 10:00 AM – 10:00 PM
Friday – Sunday: 10:00 AM – 12:00 AM
Valid only from SEPTEMBER 3 to 5, 2026, at the NEW YORKER store at Dubai Festival City.



