With summer in full swing, Dubai Summer Surprises (DSS) 2026 is introducing a new line-up of exciting experiences for all ages this week. From 5 to 9 August, residents and visitors can look forward to live performances from the region’s leading artists, back-to-school offers, family-friendly entertainment, and unique culinary experiences across the city, alongside the final chance to enjoy The Riviera by City Centre Mirdif before it concludes on 9 August.
CONCERTS AND EVENTS
Back-to-School Carnival
Dubai Summer Surprises (DSS) is bringing Back-to-School celebrations to Palm Jumeirah Mall on 7 and 8 August, with two days of live entertainment, interactive experiences and family-friendly activities. Taking place from 6 PM to 10 PM, the event will feature dance performances, magic shows, balloon acts, K-Pop showcases, youth performances and interactive entertainment. Families can also meet Modesh & Dana throughout the day and take part in competitions to win shopping vouchers.
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Location: Palm Jumeirah Mall
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Dates: 7 and 8 August 2026
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Timing: 6:00 PM to 10:00 PM
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Price: Free
For more information, visit https://www.visitdubai.com/en/festivals-and-events/dubai-events-calendar/dss-back-to-school-carnival.
Beat The Heat DXB Season 5 featuring Al Shami and Leen Hayek
One of the Arab world’s most celebrated voices, Al Shami, will take the stage at Dubai World Trade Centre on 8 August alongside rising Lebanese singer and former winner of The Voice Kids, Leen Hayek. Known for his emotional lyrics, chart-topping hits and captivating live performances, Al Shami will deliver an unforgettable summer night filled with fan-favourite tracks, while Leen Hayek will showcase her powerful vocals and dynamic stage presence for music fans.
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Location: Hall, Dubai World Trade Centre
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Date: 8 August 2026
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Timing: 8:30 PM onwards
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Price: Starts from AED 105
For more information and tickets, visit https://dubai.platinumlist.net/event-tickets/106645/beat-the-heat-dxb-season-5-ft-al-shami-live-at-dwtc.
A Night of Love and Tears – Ramy Gamal and Wael Jassar Live
Two of the Arab world’s most celebrated artists, Ramy Gamal and Wael Jassar, will come together for a memorable evening of romance and timeless Arabic music at Dubai World Trade Centre on 8 August. Known for his heartfelt ballads and chart-topping hits, Ramy Gamal will be joined by Wael Jassar, renowned for his distinctive voice and celebrated tarab performances, as the pair perform a collection of fan-favourite songs in a spectacular live production featuring world-class sound and lighting, and an unforgettable concert atmosphere.
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Location: Sheikh Rashid Hall, Dubai World Trade Centre
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Date: 8 August 2026
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Timing: 8:00 PM
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Price: Starts from AED 195
For more information and tickets, visit https://dubai.platinumlist.net/event-tickets/107086/ramy-gamal-wael-jassar-a-night-of-love-tears-in-dubai.
Blue Symphony by Nandagovindam Connect in Dubai
Audiences can look forward to an enchanting evening of music with The Blue Symphony, a live concert celebrating the beauty and emotion of Indian music through powerful vocal performances, immersive visuals and engaging moments designed to bring everyone together. Presented by Nandagovindam Connect, known for its captivating live shows and cultural performances across international stages, the event offers a family-friendly experience where guests of all ages and backgrounds can enjoy the universal language of music at Dubai World Trade Centre.
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Location: Sheikh Rashid Hall, World Trade Centre
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Date: 9 August 2026
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Timing: 7:00 PM
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Price: Starting from AED 100
For more information and tickets, visit https://dubai.platinumlist.net/event-tickets/107096/blue-symphony-by-nandagovindam-connect.
Dubai Outlet Mall Run
Runners of all ages and fitness levels are invited to take part in the Dubai Outlet Mall Indoor Run Series on Sunday, featuring 1km, 2.5km, 5km and 10km race categories. Combining fitness, fun and a vibrant race-day atmosphere in a comfortable, climate-controlled setting, the event offers participants the chance to enjoy an active day out with live music, family-friendly activities, aid stations and a lively community atmosphere, all within one of Dubai’s leading shopping destinations.
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Location: Dubai Outlet Mall
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Date: 9 August 2026
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Timing: 7:00 AM
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Price: Starting from AED 47.25
For more information and to book, visit https://www.premieronline.com/event/dubai_outlet_run_2026_8393.
SHOPPING AND OFFERS
Earn 5x Club AIVI Points
Club AIVI members can enjoy a rewarding weekend of shopping from 7 to 9 August, with 5X Club AIVI points on purchases at participating brands. Whether refreshing their summer wardrobe, upgrading footwear or shopping for seasonal essentials, members can earn more rewards with every transaction. New and existing members can download the Club AIVI app and start earning points on their purchases.
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Location: Participating Club AIVI Brands
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Running Period: 7 to 9 August 2026
For more information, visit https://www.clubapparel.com/.
DSS Lucky Receipt
The Lucky Receipt returns this year, giving shoppers the chance to win exciting daily prizes. Running until 12 August, shoppers who spend AED 300 or more at participating electronics retailers will be automatically entered into daily draws, with 10 winners selected each day and a total of 100 winners throughout the campaign. Part of the DSS Back-to-School campaign, Lucky Receipt features prizes from leading brands including Jacky’s Electronics, Grand Stores Digital, iCoffee, ECity, Eros, Bose, Virgin Megastore, Jumbo, Sharaf DG, and Better Life, with rewards ranging from electronics and smart devices to home appliances, gaming monitors, and lifestyle products such as Bose speakers, Samsung A37 phone, Fujifilm Instax Mini LiPlay+ camera, and Oura Ring 4.
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Location: Across Dubai
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Running Period: 3 to 12 August 2026
For more information, visit https://www.visitdubai.com/en/festivals-and-events/dss/raffles.
Modesh Scholarship
The Modesh Scholarship returns this month, giving shoppers the chance to win one of ten AED 20,000 scholarships. Running until 29 August as part of the Back-to-School season, shoppers who spend AED 200 or more at 13 participating community malls will receive a digital coupon and be entered into the draw, with 10 winners selected.
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Participating outlets: Al Ghurair Centre, Silicon Central, Bay Avenue, Al Khail Gate Centre, Shorooq Community Centre, Serena Centre, Villanova Centre, Mudon Community Centre, Nwz West Zone Al Khail Gate, Nwz West Zone Mall Al Mizhar 1, Nwz West Zone Mall Al Mizhar 2, Arabian Center, and Dubai Festival Plaza
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Running Period: 3 to 29 August 2026
For more information, visit https://www.shopandwinrewards.com/.
AURA Millionaire
Aura members can shop, dine and earn their way for a chance to be one of two winners of 1 million points during Dubai Summer Surprises. Members simply need to scan their Aura ID every time they shop or dine to enter the draw, with more transactions increasing their chances of winning across both in-store and online purchases.
As a leading loyalty programme with a portfolio of more than 50 brands, including H&M, Bath & Body Works, American Eagle and Shake Shack, Aura allows members to earn points every time they shop or dine.
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Location: All Aura participating brands in Dubai
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Running Period: 3 to 30 August
For more information, visit https://www.aura-mena.com/en.
Emax x SHUKRAN Back-to-School Promotion
As part of the Back-to-School campaign, SHUKRAN members can enjoy an instant AED 100 discount voucher on purchases of AED 2,000 or more at all 10 EMAX outlets in Dubai, along with 10X SHUKRAN points, premium gifts worth up to AED 1,000, and up to AED 1,000 off on laptop and tablet exchanges.
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Locations: City Centre Deira, Dubai Mall, Ibn Battuta, Mall of the Emirates, Palm Jumeirah Mall, Oasis Mall, Al Ghurair Centre, BurJuman, City Centre Mirdif, Dubai Festival City Mall
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Running Period: 3 to 30 August 2026
For more information, visit https://uae.emaxme.com/.
FOOD & DINING
10 Dirham Dish
The much-anticipated 10 Dirham Dish officially returns, inviting foodies to embark on a flavour-filled journey at more than 160 participating restaurants and cafés in Dubai. Featuring specially curated dishes and desserts priced at just AED 10, the campaign gives residents and visitors the chance to discover new dishes, explore exciting flavours, and enjoy memorable dining experiences throughout Dubai Summer Surprises. The list of participating venues is available on District by Zomato.
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Location: Across Dubai
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Running Period: 3 to 30 August 2026
For more information, visit https://www.visitdubai.com/en/festivals-and-events/dss/10-dirham-dish.
Chef Society by City Centre Mirdif
Chef Society, developed by Majid Al Futtaim, reimagines the traditional food court experience with an elevated culinary destination featuring a curated collection of chef-led concepts. Bringing together acclaimed dining destinations including REIF Japanese Kushiyaki, Bait Maryam, Bonci UAE, Athar By The Q Lab, and My Cookie Dough, with more concepts coming soon, Chef Society offers mall-goers the opportunity to experience some of the UAE’s most celebrated culinary brands under one roof.
Adding to the experience, live entertainment will take place on weekends, creating a vibrant atmosphere for diners.
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Location: Near Five Guys, City Centre Mirdif
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Running Period: Until 30 September 2026
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Timing: 4:00 PM to 8:00 PM
For more information, visit https://www.citycentremalls.com/en-ae/city-centre-mirdif/chefs-society.
ENDING THIS WEEK
The Riviera by City Centre
The immersive indoor summer destination enters its final week, giving shoppers one last chance to enjoy interactive workshops, entertainment, gaming zones, exciting surprises, fun prizes, and family-friendly experiences at City Centre Mirdif. Shoppers who spend AED 300 or more (excluding Carrefour) at any store and validate their receipts at the registration desk can unlock access to this exclusive Dubai Summer Surprises activation before it concludes on Sunday.
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Location: Central Galleria, City Centre Mirdif
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Running Period: Until 9 August 2026
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Timing: 10:00 AM to 10:00 PM
For more information, visit https://www.citycentremalls.com/en-ae/city-centre-mirdif/events/step-into-the-riviera.
Dubai Summer Surprises will continue to bring the city to life until 30 August, with more exciting experiences, offers and entertainment still to be announced. Residents and visitors are invited to explore the latest DSS line-up, discover new favourites, and enjoy a summer filled with memorable moments across Dubai.
Dubai Summer Surprises 2026 is supported by Key Sponsor Commercial Bank of Dubai and Strategic Partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, DHAM (Marsa Al Seef, Bluewaters, Ibn Battuta Mall, Palm Jumeirah Mall, Nad Al Sheba Mall, and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Center Deira), and talabat.
