29th Dubai Summer Surprises To Kick Off On 2nd July

Dubai is preparing to launch the 29th edition of Dubai Summer Surprises (DSS) from 2nd July to 30th August under the theme “Make it a Dubai Summer”, offering more than 60 days of entertainment, family experiences and major retail promotions that reinforce the emirate’s position as a leading global destination for tourism, shopping and leisure […]

The Coolrator Opens At DIFC’s Gate Avenue With A Brazilian Eye On Contemporary Fashion, Beauty And Design

The Coolrator has opened at Gate Avenue at Dubai International Financial Centre (DIFC), a vibrant shopping, dining and entertainment destination in the heart of Dubai. It’s a multi-brand concept store with one idea holding it together: the best of contemporary Brazilian and Latin American fashion, beauty, homeware and gifts, chosen by a Brazilian eye. That […]

L’Oréal Middle East Launches LOREALISTAR: Multi-Branded Loyalty Platform For Content Creators Across The GCC

L’Oréal Middle East today announced the launch of  LOREALISTAR in the GCC, the group’s global, multi-brand creator loyalty platform designed to build authentic, long-term relationships between the L’Oréal Groupe’s iconic brands and the region’s digital creator community. With the GCC boasting one of the highest social media penetration rates globally over 90% (source: GWI 2025), […]

Levi’s® Brings Its Viral Batwing Logo Moment To The UAE, Celebrating The Power Of An Iconic Brand Symbol

Following its viral global moment, Levi’s® is bringing its iconic covered logo activation to the UAE with installations now live across selected Levi’s stores. What began as a creative exploration of one of the world’s most recognizable brand symbols quickly captured global attention, sparking conversations around brand recognition, cultural relevance and the enduring power of […]

Top Stores for Watches in The Dubai Mall

From haute horology to everyday timepieces — where watch lovers find their grail. Fashion Guide For watch enthusiasts, The Dubai Mall is a true horological playground. Home to the region’s most prestigious retailers and boutiques, it brings together the finest Swiss maisons, iconic luxury brands, and accessible everyday timepieces under one roof. Whether you are […]